We already pay for a CRM and a point of sale. Do we have to drop them to start?

No. A pilot runs in one branch beside the tools you have. inflooens can take the place of the standalone CRM, the point of sale, texting and dialer tools and marketing automation, in stages. Each one is retired at its renewal, when you are ready.

Which loan types does inflooens cover today?

inflooens today covers first-mortgage purchase and refinance origination. A home equity journey is not available today, so HELOCs and second liens are not supported. A HELOC journey has no date and would follow lender demand.

When a loan officer leaves, what happens to their borrowers and referral partners?

They stay on your record. Borrowers, referral partners, their history and their referral credit sit in your own Salesforce org, which you own. They are not held in a personal CRM or an inbox.

We do not run Encompass. Is it worth a conversation?

Yes, with clear expectations. Encompass is the first LOS integration and is live today. Other LOS platforms are planned and follow lender demand, so tell us which LOS you run and we will tell you where it stands.

What do we measure in a pilot, and who chooses?

You choose. Before go-live you pick three or four measures, such as pull-through, cycle time and partner referrals, and supply the branch’s baseline. A first pilot is planned for eight to twelve weeks, depending on scope, LOS access and your own team. The branch is then compared with its own history and with your other branches.

Can loan officers work from a phone?

The mobile apps are rolling out. Apps for loan officers, borrowers and real estate agents are in beta, by invitation, so ask where your team would sit in that rollout. The loan officer app shows the same pipeline tabs as the web, with search and push notifications.

For independent mortgage banks

Mortgage is the whole business. One record for the loans that carry it.

An independent mortgage bank has no other line of business to carry a slow quarter. Its leaders decide how much each loan officer can produce, whether borrowers finish what they start, who holds the referral relationships and what the company pays for around the LOS. inflooens puts the mortgage CRM, the borrower point of sale, communications, workflow and Luna AI, an AI loan analyst, on one loan record on top of that LOS.

Book a 30-minute demo How a pilot works

Four buying questions

The questions an independent mortgage bank asks

Each card says what inflooens does about one of them today, and marks what is not yet released.

Producer productivity
Live today
One loan to work, from lead to lock
A loan officer captures the lead, pulls credit, prices the loan, sends the pre-approval letter, requests the lock and calls or texts the borrower from the same loan. Luna AI reads the file, lays out the next steps in order and calculates qualifying income. The loan officer decides what to do with it.Rolling outMobile apps for loan officers, borrowers and real estate agents, in beta by invitation.
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Borrower follow-through
Live today
An application a borrower can finish
Borrowers start from their loan officer’s link, save and come back, and are reminded if they stop partway. They connect a bank or payroll account, or upload documents that are read to fill in answers. After applying they see status, the next step and what is still needed, in English or Spanish.In previewChat from the Borrower Portal.
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Referral relationships
Live today
Referral credit on the loan, history on your record
The loan officer names the referral partner when creating the lead, and the credit shows on the loan. Each partner has an owner, a stage and a timeline. A partner who stops responding is marked dormant. The history sits on the lender’s record, so it stays when a loan officer leaves.In previewCompany Hub, the firm-level view of referring companies.
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Operating efficiency
Live today
Fewer tools around the LOS, retired in stages
inflooens can take the place of the standalone CRM, the point of sale, texting and dialer tools and marketing automation, in stages. What is entered once syncs with Encompass in near real time, in both directions, at field level, so nobody re-keys it. One contract covers the product and the Salesforce platform under it.
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A first pilot

One branch, measured against itself

Your LOS stays where it is, and so do the tools the rest of the company uses.

Implementation in detail

1
Choose one branch
A branch whose manager wants it, a few of its loan officers and the processors on their files. You name an executive sponsor and a project owner. Your other branches carry on as they do today.
2
Agree the measures
Three or four, set before go-live: pull-through, cycle time, partner referrals. You supply the branch’s baseline numbers.
3
Plan on eight to twelve weeks
The timing depends on scope, LOS access and your own team’s time. The tools the branch uses now keep running beside the pilot.
4
Compare, then widen
Compare the branch with its own history and with your other branches. Add capabilities for the people already on it, then add branches. Retire a tool at its renewal, when you are ready.

Scope and limits

What to check with us

These are the points where an independent mortgage bank’s plans and the product as it stands today can differ. Raise them early.

How the Encompass sync works Built on Salesforce How Luna AI is governed Security and data handling

EncompassLive today: The first LOS integration, and live: near real time, two-way, field-level sync. inflooens is not an LOS. Yours stays the compliance system of record.
Other LOS platformsPlanned: Planned, and following lender demand. If you run another LOS, say so on the first call and we will tell you where it stands.
Loan types: First-mortgage purchase and refinance origination. HELOCs, second liens and home equity are not supported journeys today.
Freddie Mac LPARolling out: Fannie Mae DU is live and runs from the loan. Freddie Mac LPA is switched on lender by lender, so ask where it stands for you.
Luna LiveIn preview: Assistance during a live call, with recorded consent. It is built and shown in demos, and is not generally released.
Luna AI working on its ownPlanned: Today Luna prepares and a person decides. Autonomous work on tasks a lender allows is planned.
Security review: inflooens answers your security questionnaire directly. Salesforce publishes its own compliance documentation, which covers the platform but not the whole of inflooens.

Straight answers

Questions independent mortgage banks ask

We already pay for a CRM and a point of sale. Do we have to drop them to start?: No. A pilot runs in one branch beside the tools you have. inflooens can take the place of the standalone CRM, the point of sale, texting and dialer tools and marketing automation, in stages. Each one is retired at its renewal, when you are ready.
Which loan types does inflooens cover today?: inflooens today covers first-mortgage purchase and refinance origination. A home equity journey is not available today, so HELOCs and second liens are not supported. A HELOC journey has no date and would follow lender demand.
When a loan officer leaves, what happens to their borrowers and referral partners?: They stay on your record. Borrowers, referral partners, their history and their referral credit sit in your own Salesforce org, which you own. They are not held in a personal CRM or an inbox.
We do not run Encompass. Is it worth a conversation?: Yes, with clear expectations. Encompass is the first LOS integration and is live today. Other LOS platforms are planned and follow lender demand, so tell us which LOS you run and we will tell you where it stands.
What do we measure in a pilot, and who chooses?: You choose. Before go-live you pick three or four measures, such as pull-through, cycle time and partner referrals, and supply the branch’s baseline. A first pilot is planned for eight to twelve weeks, depending on scope, LOS access and your own team. The branch is then compared with its own history and with your other branches.
Can loan officers work from a phone?: The mobile apps are rolling out. Apps for loan officers, borrowers and real estate agents are in beta, by invitation, so ask where your team would sit in that rollout. The loan officer app shows the same pipeline tabs as the web, with search and push notifications.

Talk it through.

Thirty minutes. Your questions first, then your scenario on a live file.

Book a demo info@inflooens.com